I can still remember
seeing her for the first time in her plastic box; she looked so perfect, I
remember hoping to my 6 year old, oblivious self that throughout my future
years I would transform from my chubby-stomached, short, brown-haired self into
a tall, skinny pretty blonde lady and the more and more I played with Barbie,
the more and more I idealized my future life: I would have a husband just like
Ken and we would live in a Dream House just like Barbie's and we would both
drive around in our equally dreamy cars and there would never be any mishaps
because of course, we would never stop smiling and everything would come easy
to us- I think that’s where I started. That’s the period in which I
started feeling inferior to societies view of what a perfect girl/woman should
look like and what her life should comprise.
Barbie has been a childhood success with
annual sales of 1.5 billion dollars for more than forty years... but what
lessons![]() |
| Comparison of Barbie and the average sized woman of the same age |
You must be wondering why on earth this
random topic popped into my mind- its because I suddenly became curious as to
what has impacted my (and millions of other women's-never the less men's) image
of what the perfect woman SHOULD look like. Think about
it for a second: this image we have that has been plastered securely in our
brains impacts everything- in my life for instance it impacts the
weight I believe I should be to be 'perfect' as well as the various other
characteristics I need to acquire or better in order to complete this perfection...
and after the research and reminiscing I've done, I've come to the conclusion
that maybe the researchers are right: maybe we were all affected by this
doll a lot more than we think.
Various studies have been conducted
comparing the effect Barbie dolls have on young girls- one in particular
compared perceived body image when young girls (age 5-8) were exposed to images
or the actual barbie dolls or when they were exposed to Emme dolls (a doll that
was created to create a healthier body image for children-U.S size 16) or no
dolls at all-the baseline. The discoveries showed that the children exposed to
the actual barbie dolls produced lower self-esteem and a greater desire for a
thinner body shape than the other conditions. The study concluded “These
findings imply that, even if dolls cease to function as aspirational role
models for older girls, early exposure to dolls epitomizing an unrealistically
thin body ideal may damage girls’ body image, which would contribute to an
increased risk of disordered eating and weight cycling."
But is it fair to declare all dolls bad
and damaging on young girls?
... Well, seeing as Mattel have
been marketing the extremely thin doll for years and years and doesn't plan on
changing her build anytime soon, I believe mothers should turn to a new doll
for their children to give them a much better chance at having a healthy body
image and more self-esteem: the Emme doll (mentioned above)- she is a
plus-sized doll that at her weight- (just like Barbie) she has many careers and
accessories.
To conclude, I'd just like to say that I
LOVED Barbie as a child; playing with her made me very happy and I guarded my
collection with my young life
BUT
I do now think that she could very
easily have contributed to the very low self-esteem and inferiority myself and
many other girls/women feel about their bodies, looks and lives in general; Barbie with her perfect self, life, husband, car, house, family and job creates
an unlikely and naïve belief that this is all attainable WHEREAS if you present
me with someone (from this planet) who has nothing not working out for them from
bills and loans to marks to relationship issues to family problems to your
phone battery dying to your hair not looking nice one day to your socks not matching
to you wanting more, to you wanting less to you not getting what you want for
gods sakes!- you'll be sure to see my jaw drop!
X Zo


Powerful images, especially that third one comparing Barbie with the model. It looks so ridiculously (and unhealthily) impossible. I think the model looks beautiful the way she is!
ReplyDeleteThank you Tara! I agree x
ReplyDelete